FedMatch™: Finding the right market fit for products and services can be a challenge, especially where classified networks and programs are involved. Use an interactive FedMatch™ workshop to identify potential value propositions and position them across target accounts. Workshop activities include:

  • Who you are: brand identity from a customer’s point of view
  • What you do: deep dive on client Products, Services, and business models
  • What’s your value: mission value based on customer use cases
  • Where you fit: architecture compatibility and ease of entry

A FedMatch™ Playbook documenting findings, recommendations, and proposed Go-to-Market actions serves as a 12-month execution roadmap